In today's digital age, mobile applications have become an integral part of our daily lives. Among them, Viber stands out as a powerful communication platform with over a billion users worldwide. While Viber is widely known for its messaging and voice call features, it also offers businesses a unique opportunity to tap into the realm of In-App Commerce. In this article, we will explore the significance of the Viber app and how leveraging In-App Commerce can help businesses thrive in the digital marketplace:
Why Start Selling Inside Viber?
Expanding Reach and Building a Strong Customer Base
Viber's vast user base of 117M users presents a valuable opportunity for businesses to expand their reach and engage with potential customers. By establishing a presence on the platform, companies can effectively promote their products or services to a global audience. With features like Viber Communities, businesses can create dedicated groups where they can interact directly with customers, build brand loyalty, and provide personalized experiences. These engagements foster a strong customer base and drive repeat business.
One of the key advantages of the Viber app is its instant messaging capabilities. By integrating their business into the platform, companies can offer seamless communication channels to their customers. This enables real-time customer support, allowing businesses to address queries, provide assistance, and resolve issues promptly. Swift and efficient communication not only enhances customer satisfaction but also helps in building trust and credibility, leading to positive word-of-mouth referrals.
In-App Commerce: Unlocking Sales Potential
In-App Commerce has become a game-changer for businesses, allowing them to capitalize on the growing trend of mobile shopping. Viber provides a secure and convenient platform for businesses to showcase their products and services directly within the app. By incorporating features such as a Live Catalog with product listings, integrated payment gateways, easy checkouts, saved information, and the like, businesses can facilitate seamless transactions without redirecting customers to external websites or applications. This frictionless shopping experience improves conversion rates and reduces cart abandonment, resulting in increased sales revenue.
Personalized Marketing and Targeted Advertising
The Viber app provides businesses with powerful marketing tools to reach their target audience effectively. With access to user insights and behavioral data, businesses can create highly personalized marketing campaigns. Viber's advertising options, such as Viber Ads, allow businesses to target specific demographics, locations, or interests, maximizing the impact of their promotional efforts. By delivering relevant content and offers directly to users, businesses can enhance customer engagement, boost conversions, and achieve higher returns on investment (ROI). When selling with ChatGenie, Viber verification is also possible and essential to increasing brand exposure and trust.
Analytics and Insights for Informed Decision-Making
Viber's built-in analytics and reporting features provide valuable insights into user behavior, campaign performance, and customer preferences. By analyzing this data, businesses can make informed decisions, refine their marketing strategies, and optimize their in-app commerce offerings. Detailed metrics, such as click-through rates, conversion rates, and customer engagement metrics, enable businesses to measure the effectiveness of their campaigns, identify areas for improvement, and stay ahead of their competition.
How to create a store inside Viber?
Start with a ChatGenie In-App Commerce store account. Next, a Viber Bot App Key/Token is essential to let you allow automated orders on your thread. If you already have a Viber Bot, skip over to the easy guide below to find your App Key/Token. If not, read about how to create one in the guide below.
Need to create your Viber Bot?
Start by signing in with your Viber Account here: https://partners.viber.com/login. Once logged in, click the Create Bot Account button in the left panel. Fill up the form with the details of your Viber Bot. Once all required fields are filled, click the Create button. This will provide the App Key of your newly created Viber Bot and click Copy. From here, you can go straight to launching your Viber In-App Commerce store.
If you need help finding your Viber App Keys or Tokens, read this!
Begin on your mobile phone’s Viber App, click More, and go to Settings. Click Bots then choose the Viber Bot you want to connect to your In-App Commerce store. Click Edit Info. Find your App Key/Token there and click copy. You can also use a Viber Bot currently connected to a ChatGenie account to a different account by providing the Viber Bot’s App Key/Token to the new In-App Commerce store. Just make sure to disconnect the Viber Bot from the previous account by clicking the Unsubscribe button on the Viber Subscription page in the ChatGenie Dashboard to prevent any issues from occurring.
Get ready to launch your Viber store here.
First, log in to your ChatGenie Dashboard. In your dashboard, just go to Overview then click the Activate button for Viber. Provide your Viber Bot’s App Key/Token then simply click the Subscribe button and your Viber In-App Commerce store is ready! You can now be part of the bustling Viber business community - all at just P1,000 a month.
What are the other perks of having a ChatGenie-powered Viber store?
1. Verified Blue Checkmark on your Viber Channel, Viber Community, and Viber In-App Store Bot
Verification gives your brand more credibility, lets customers know it's safe to transact, and allows users to find your page easily. Let us know and we’ll help you make it happen. Email us at chat@chatgenie.ph!
2. Co-promotion of your Viber Channels
Viber is offering in-app co-promotions for partner merchants like appearances on the Viber Explore page and feature posts on verified communities such as FoodPH Channel. Aside from Viber, your channel will also be featured on official ChatGenie social media and more.
3. A more seamless journey with Chatbot & Channel connection
Easily sync your In-App store with your channel when you sell via ChatGenie. Members of your channel will instantly be redirected to your store with a click of a button.
Merchants that are selling right inside the messaging Super App:
Marikina Bakery
Marikina Bakery’s offerings are always available fresh from the oven through their Viber Community and In-App store. Find their famed pan de sal and more ready for orders any time here.
Ka Tunying
Ka Tunying’s mouthwatering Filipino fare is available with just a few messages on Viber. Customers never have to miss a craving with their In-App store. Enjoy your favorite hearty meals and order here.
Identity Apparel
Identity Apparel makes a case for easy retail orders on Viber. Shoppers can easily browse through their Live Catalog on the messaging app and order right inside the app. Any inquiries or concerns can also easily be addressed from the same messaging thread before ordering, making every purchase a breeze. Shop their products here.
ESET
There’s also plenty of room to sell Digital Products on Viber! Cybersecurity firm makes their offerings accessible and easy to purchase anytime in their store. Keep your devices safe and secure with ESET and shop via their store here.
EZShop Asia
Anything and everything is available at your fingertips in EZShop Asia’s In-App store. You can find everything from self-care essentials to health supplements right inside your Viber messages. Easy shopping is made even simpler here.
Odeng’s Kitchen
Odeng’s Kitchen’s comfort food is ready for orders anytime, anywhere with their Viber store. Loyal customers can also enjoy easier repeat orders via their messages and save their customer details for the next purchase. Visit their In-App store here.
Golden Haven
In-App Commerce is also a great solution for purchases that require a little more time and attention. Golden Haven also allows their customers to view their account details, stay on top of their payments, schedule internments, and more. Their In-App store shows customer service at its finest. View their In-App store here.
As businesses increasingly recognize the importance of mobile commerce, leveraging the power of the Viber app and In-App Commerce has become essential for success. With its vast user base, seamless communication features, and robust in-app commerce capabilities, Viber offers businesses a comprehensive platform to expand their reach, drive sales, and provide personalized customer experiences. By embracing the opportunities presented by Viber, businesses can stay ahead of the competition and thrive in the ever-evolving digital marketplace.
Don’t miss out on this opportunity to sell your products on Viber. Build relationships, expand sales channels, and provide an upgraded shopping experience with your customers.
To start selling with an In-App store inside the Viber app, sign up at chatgenie.ph now!